Key words:neuroscience, empathy, brain, games, genetics, DNA
Will Smith is a Research Survey Methodologist for the Data Collection Team at 23andMe and the Decoder’s Creative Director. He supports the development, testing, and implementation of our cognitive and interactive data collection tools. He also creates surveys, conducts user testing sessions, and designs spirit swag. William has a background in, design, education and community development, and earned his B.A. in Neuroscience and Psychology at the University of Southern California, where he was also the mascot!